15 checks before final launching of your web projects

These are basics, but a lot people will ignore...

1. Favicon
2. Title & meta data
3. Browser compatibility
4. Proofread
5. Links
6. Functionality chk
7. Graceful degradtion
8. Validation
9. Rss link
10. Analytics
11. Sitemap
12. Defensive design
13. Optimize
14. Backup
15. Print stylesheet

Cost effective ways to do marketing for small business

1. Strengthen your online presence.

In today’s digital age, it’s almost mandatory for companies to have a website and a page on social networking sites. In addition to reaching audiences beyond the geographical boundaries of your business location, they also serve as a ‘continuously open’ communication channel for your customers even when operating hours are over.

2. Make your own printed brochures & flyers.

Creating and distributing your own fliers and leaflets may be a low-cost marketing method, but it doesn’t mean that it’s low in effectiveness. A combination of good design and print quality can go a long way in making your flyers work.

3. Talk to your customers.

You will be amazed how much you can learn about what customers think about your brand simply by talking to them. But gathering information isn’t enough, you need to act on them in a timely fashion.

4. Leverage on your relationships.

Don’t be afraid to leverage on people you know to help spread your business through word of mouth. The focus here is to educate and not sell, as you do not want to come on too strong and put people off completely.

5. Partner with other businesses.

When starting out, always be on the lookout for opportunities to organise tie-ups with companies offering products and services that can complement your own.

That's a great response from yahoo

After my post on the yahoo mail interface yesterday, when i check my email today, the interface is totally changed and I'm not sure if that's a coincidence or Yahoo really response to the feedback, I will give them a thumbs up if that really reacts based upon users' feedback. Good Job!

I'm wondering how many people have read this part

I'm wondering how many people have read this area's content when you accessing your yahoo mail...
is that a really good UX design? I'm checking in to read my email, I believe that's the only purpose I have when I click on the mail botton on yahoo page... Any different idea to draw readers' eyeball on the mail landing page? If you can have something that really make the reader forgot check their email :)

 



eCommerce market in China - by Steven Fang

How to plan your eCommerce in China?

below are some steps you can take reference when choosing your platform according to your target consumer group:

1. Use Sina weibo to grow your audience.
2. Use Baidu as the platform to gain your customer's trust
3. Use weixin as your loyalty program base
4. user Tmall as your alternative channel

contact me if you would like to know more :)

Ecommerce questions

Ask yourself these 7 questions before you start your ecommerce business or designing your user flow, think as if you were the consumer, whether the ecommerce platform could fulfill these questions:

1: why should I look at your websit?

2:what is it?

3:how can this product work better for me?

4:why should I trust you?

5:is it worth to buy from you?

6:why should I buy from you?

7: why should i buy now?

Ask yourself these questions to give a better SWOT analysis

Creator or follower?

There is no border between these two concepts, imagine the question of egg or chicken first questions.

a lot ppl want to be creator but end up being a follower... Is the name so important? Yes, It is so to some people... So here is the question: how to become a creator? Hard work? Talent? I don't think so, I think the most important char of a creator is great creators are all observers!